Our Isobar team led the customer experience development for the Dow Jones WSJ international subscription product. Collaboration with design and engineering team members was extensive in execution of a successful product strategy. I was responsible for user experience development.
Isobar is a global, full-service, digital agency with innovation at its heart. With their Brand Commerce expertise and Product and Service Design capabilities, they creatively solve complex client challenges - delivering positive business results for many brands, including adidas, Coca-Cola, Royal Caribbean Cruises Ltd., Google, Enterprise Rent-A-Car, Kellogg's and P&G.