Elitigate Explainer Video – Esquire
Client: Esquire
Project: Animated Explainer Video for Elitigate
When Esquire launched Elitigate, their innovative legal tech solution, they needed a clear and compelling way to introduce the product to a broad market. I was brought on to create an animated explainer video that would break down the platform’s capabilities in a way that was both engaging and easy to understand.
Using a minimalist visual style and a carefully selected, accessible color palette, I crafted an animation that balanced clarity with visual appeal. The final video delivered a concise and polished narrative, making complex features feel simple and approachable.
This project not only solved the challenge of communicating technical functionality at scale, but also gave Elitigate a distinct, professional brand presence from day one.
Deliverables:
- Script collaboration
- Storyboarding
- Motion design & animation
- Sound design